The use of AI models in eCommerce environments - personalized and tailored offers (15:55 - 16:05)
The talk will present a concrete solution for implementing AI models to personalize customer offers. We will show how we partnered with a client to use advanced predictive models to analyze buying behavior, resulting in increased conversions and improved customer experience. We will also focus on the challenges and solutions of deploying AI in a real-world business environment.
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Branislav Kohl
He is a director and partner at DataConcept, a company focused on providing innovative solutions in artificial intelligence and process automation. The firm helps clients optimize the customer journey and increase efficiency through personalized communication and predictive models.Branislav. He has extensive experience in implementing AI technologies in various business sectors.
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