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Heather Keyes

IDC Insights, lead analyst for CEMA's Health Insights program
Heather Keyes is responsible for quantitative research, IT spending forecast models, and client consulting engagements related to vertical markets research in the CEMA region. In addition to her cross-verticals work, Keyes is the lead analyst for CEMA's Health Insights program.

Keyes' previous experience includes work in grants management at Columbia University Medical Center in New York City, where she also worked on a nationwide (U.S.) team to develop a health information portal for Fortune 500 companies on behalf of Community Health Charities of New York. Prior to joining IDC, Keyes was a member of a biochemistry team at the Institute of Microbiology and Hygiene, Berlin, Germany, that developed genotypic markers for the parasite Leishmania. Additionally, Keyes has served as a Rotary Ambassadorial Scholar, studying health policy in KwaZulu Natal, South Africa, and also as a Peace Corps volunteer in Turkmenistan.

Ms. Keyes holds a Master of Science degree in International Health from Charité Medical School, Berlin, and a Bachelor of Science degree from the University of Wisconsin – Madison

  • Definitions: core issue of eHealth initiatives
    While everyone agrees on the necessity of e-health initiatives for streamlining processes and improving the patient experience, from government officials to hospital administrative assistants, people don't agree on definitions. Yet they often don't know it. While vendors may be clear on what they mean, agencies, hospitals, and clinics often use definitions that have evolved internally over many years. The same words can mean very different things, with definitions overlapping those of other organizations and IT vendors. The presentation offers a key, top-level suggestion: create a common vocabulary to effectively move forward.
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